7 Online Jewelry Shopping Mistakes and How to Avoid Them
Online stores can help you buy the right jewelry gift for your spouse if you know your sources. Here are online jewelry shopping mistakes and how to avoid them.
Did you know that the most popular and most expensive jewel in the world is The Hope Diamond? This 45.52-carat blue stone is worth $250 million.
When people shop for jewelry, they are often looking for the best deals, not something that will break the bank.
However, even if you shop for the best deals, you might be making some of the most common online jewelry shopping mistakes. Keep reading to learn seven of them and how to avoid them.
1. Not Doing Research
One of the most common online jewelry shopping mistakes is doing little to no research.
Online ads that catch your eye aren't always from the most legitimate sources. If you don't take the time to research a retailer, you might fall into a scam.
In addition to checking out a retailer, you'll want to learn how much jewelry costs on average.
For example, if you are looking for a 24-carat necklace, the price from retailer to retailer shouldn't vary too much. If it does, the jewelry might not be real or it might have some damage.
2. Only Focusing on the Price
This may seem counterintuitive to what we just said, but hear us out. Laser-focusing on the price and not considering other factors won't get you anywhere when shopping for jewelry online.
The best kind of jewelry is likely to come with a hefty price, but there are affordable pieces you can find. Don't let the price give you tunnel vision because you need to consider jewelry quality and longevity as well.
Even if something is expensive, it doesn't always mean it's good. Based on the research you did in step one, you should know not to look for the lowest possible price either.
Find an online jewelry store that offers pieces in different price ranges. There are a lot of online businesses that have something for everyone.
3. Not Having a Budget
Buying jewelry for women or men gets expensive if you start adding things to your cart without limits. Going in with a budget will ensure you can pay for the jewelry pieces you want to buy.
Set a realistic budget after completing research. This makes it easier to find pieces of jewelry that are accessible to you.
Use filters when comparing jewelry prices to find pieces that are within your price range.
Even when you have a budget, don't get blindsided by deals and discounts. Some discounted jewelry is that way for a reason. You don't want to buy something cheap that won't last you.
Creating a budget is also beneficial if you are gifting jewelry to someone and can't go over a certain spending limit.
4. Not Reading the Fine Print
Every online jewelry store has its own policies. When you buy jewelry online, it's important to read the fine print.
If you receive your jewelry and a clasp ends up breaking or if your stone falls out days later, you might not be able to get your money back.
Not every store has a return policy so consider this when choosing an online business to buy from.
Before buying anything, always check the refund, exchange, and return policies. Some jewelry stores offer an extended warranty for their pieces.
5. Choosing the Wrong Jewelry
There are so many different types of jewelry you can buy online so choosing the wrong piece for your needs is not uncommon.
Shopping for jewelry can be overwhelming. What you thought would make you happy might turn into a purchase full of regrets if you choose the wrong option.
Make sure you figure out what type of jewelry and style fits you in advance. If you are buying for a friend or loved one, making the right purchase may be even more complicated.
For instance, if you are buying a necklace, figure out which one suits your neckline. If you are buying a ring, know the size of your finger before buying online.
6. Impulse Shopping
Impulse shopping is something we all do from time to time, but it sometimes comes with feelings of regret.
It's difficult not to impulse buy jewelry when you find a good deal, but great deals might not be as good as they seem. This is why research is so important to the process.
Impulse shopping is another way to quickly go over the budget you set.
If you start thinking "I've got to have this," don't act on your impulses. Close the page and wait it out for a day or two. If you still want the item, buy it! Impulse feelings tend to subside as we gain clarity.
7. Not Reading the "About Us" Page
Every great online jewelry store will have an "About Us" section. Even though these pages exist on roughly every website, they are overlooked by online shoppers.
Reading this page will give you a better understanding of the overall jewelry business. You can familiarize yourself with jewelry deals while learning about what the online store has to offer.
When you are researching different online shops, this should be one of the first pages you look at. The "About Us" page can tell you whether or not the jewelry store is worth buying from.
Online Jewelry Shopping Mistakes to Avoid
Shopping for anything online is complicated and requires shoppers to take caution. To find a legitimate website, you need to complete research and read the "About Us" page.
When you avoid these common online jewelry shopping mistakes, you'll find that shopping for jewelry is much easier.
To learn more about our jewelry options and why we are the right choice for your needs, contact us today!

